EP – 105 How to grow from entrepreneur to business buff : Feat Sacha Brant

My guest today is Sacha Brant. There was a point when I was in desperate need of someone to help give me back my time. I had outsourced multiple times and ended up having to micro-manage everything. Through one of our business groups, I was able to find Sacha who is the founder of Sassy [...]

EP 104 Insider Lessons Gained from Launching Successful Products Feat: Dale Backus

EP 104 Insider Lessons Gained from Launching Successful Products Feat: Dale Backus Dale Backus has a story with ups and downs, hard work and wins, and some really amazing entrepreneurial lessons. He’s won crash the Doritos contest not once but twice. He used some of these earnings to help fund his startup. That startup is [...]

EP 103 Influence Marketing; Expert Secrets to Fast, Inexpensive Growth. Feat: James Swanwick

EP 103 Influence Marketing; Expert Secrets to Fast, Inexpensive Growth. Feat: James Swanwick We’ve been looking forward to this week’s guest for some time. Khierstyn joined James on a panel listening to Amazon sellers. She listened to how he was able to grow organically through influence marketing. Brands can fast-track by doing paid advertising, however, [...]

What does completing a 70.3 Ironman in 6h 39 mins look like? | My journey to Ironman

Transition closed at 6.00am. Athletes started lining up to start the swim at 6.20am. As it would have been an absolute mess to start everyone at once, we did a ‘rolling start’ where they let two athletes enter the water every two seconds. And if you don’t want to be drowned by the uber-fast swimmers, […]

70.3, T minus 12 hours until race day! | My journey to Ironman

Lobster Roll or Lobster Macaroni and Cheese? That was the lunch decision I had to make today, the day before the 70.3 Ironman in Maine. It’s a 70.3, so not a full Ironman, but half the distance, where we cover 70.3 miles over a triathlon. I arrived on Friday and met up with my coach […]

EP 102 – Expert Secrets to Leverage Email Automation and See Results Feat Chris Davis

EP 102 - Expert Secrets to Leverage Email Automation and See Results Feat, Chris Davis Unsure where to start?   Too many email marketing platforms to choose from?   Then this podcast is for you. This week I’m joined by Chris Davis who is the Educational Director of Content of Active Campaign. We’re going to [...]

I am not an athlete

Or, at least never thought I’d identify as one. Growing up I hated group sports – maybe because I was always picked last (but that’s for another time). While I was living in the UK back in 2013, I went on a date with a guy, we’ll call him Jerry, that had just completed the […]

Ep 101 Pitch Perfect; How to Get Media Coverage at Any Stage Feat Janet Murray

EP 101 Pitch Perfect; How to Get Media Coverage at Any Stage Feat Janet Murray They met at Tropical think tank in the Philippines and now they are ready to sit down to podcast 12 months in the making!   Who is Janet Murray   Janet Murray is the founder of soulful PR specializing in [...]

Ep – 100 Max against Humanity; I did it my way.

Ep - 100 Max against Humanity; I did it my way. Want to be notified when we drop a new podcast? Click Here!   For episode 100, Khierstyn wanted to do something big. Bigger, better, and cooler than ever! What’s better than bringing back the podcast’s most downloaded guest? Nothing, that’s what. Especially when the [...]

99 – How to Harness the Power of Your Story | Feat. Chris Rawlings

99 - How to Harness the Power of Your Story | Feat. Chris Rawlings Have you ever met a travel digital nomad? Have you ever wanted to be one? Have you ever wanted to use your life experience to shape your e-commerce future? Chris Rawlings joins Khierstyn on a deep dive into his experiences. A [...]

98 – Your Customer Base Is Your Best Resource for Product Innovation| feat. Jason Tafler

98 - Your Customer Base Is Your Best Resource for Product Innovation| feat. Jason Tafler When Jason Tafler switched from the world of corporate start-ups to designing his own product, he purchased technology and an e-mail list from a company who had a product similar to what he wanted to create. But rather than just [...]

97 – How to Conquer Fears and Live a Limitless Life Feat : Joel Runyon

97 - How to Conquer Fears and Live a Limitless Life Feat : Joel Runyon Would you like to rise above your fears to live a life without limits? In today's podcast, Khierstyn talks with Joel Runyon, of Impossible HQ, about how you can conquer those fears and achieve what seems impossible. Joel shares his inspiring [...]

96 – How to Build Your Kickstarter Audience on a Limited Budget| feat. Tyler James

96 - How to Build Your Kickstarter Audience on a Limited Budget| feat. Tyler James Do you have a great Kickstarter product and a small budget? Many people don’t realize that you can be successful on Kickstarter even if your project isn’t huge. It is like a video game, and you get to set the [...]

95-How to Raise Money for a Film or Creative Project | feat. Kasia Kruk

95-How to Raise Money for a Film or Creative Project | feat. Kasia Kruk Crowdfunding to raise money for a film or creative project is a bit different from crowdfunding for a physical product. On this episode, Kasia Kruk shares her experience of crowdfunding for several film projects and provides insights into the process that [...]

94 – How to Run an Outstanding Campaign on a Small Budget | feat. Elena Favilli

Goodnight Stories for Rebel Girls, a book of short stories about extraordinary women, surpassed one million in preorders, in spite of the small budget that was available for advertising. Elena Favilli and Francesca Cavallo…

93 – A Deep Dive Into Facebook Marketing Strategy | feat. Rachel Pedersen

Rachel Pedersen is a Facebook marketing strategy specialist. In this episode, she helps you dig deeper into Facebook advertising and shares her most helpful tips and insights into how to do it well.

92 – How to Get Backers Outside of your Crowdfunding Campaign | feat. Jim Chao

92 – How to Get Backers Outside of your Crowdfunding Campaign | feat. Jim Chao Jim Chao is the co-founder of Silly Peach Perfect Potty and TK World’s First Stainless Vaccuum Insulated Cycling Bottle. He has over 10 years of internet marketing experience. In this episode, Jim shares key principles that contribute to a successful […]

91 – Product Manufacturing and Fulfillment Best Practices | feat. Filip Valica

91 – Product Manufacturing and Fulfillment Best Practices | feat. Filip Valica At what point in my project is it best to work on the product manufacturing and fulfillment side of things? Shouldn’t I wait until after I have funding? Actually, quite the opposite is true. If you get funded and can’t fulfill products, your […]

90 – Using Non-Traditional Advertising for Offbeat Products| feat. Derek Miller

90 – Using Non-Traditional Advertising for Offbeat Products| feat. Derek Miller Are you wanting to crowdfund for a product that is offbeat, irreverent, or offensive to the general public? If so, you’ll need to know how to use non-traditional advertising to get the word out to your potential audience. In this episode, successful crowdfunder and […]

89 – How Your Kickstarter Campaign Can Ruin Your Life | feat. Gareth Everard

89 – How Your Kickstarter Campaign Can Ruin Your Life | feat. Gareth Everard Gareth Everard ran a wildly successful crowdfunding campaign when he launched the first product that led to the founding of Rockwell Razors. He used that first campaign to launch several other successful product lines and made the transition to make it […]

88 – Becoming a Productivityist| feat Mike Vardy

88 – Becoming a Productivityist| feat Mike Vardy Would you like to be more productive? Want to feel like you’re in control of your life and schedule? In today’s episode, Mike Vardy shares his story of becoming a productivityist, moving from a recognition of what wasn’t working to finding balance in his work, personal, and […]

87 – How to Crowdfund for a Digital Course | feat. Julien Brault

87 – How to Crowdfund for a Digital Course | feat. Julien Brault Julien Brault successfully used a crowdfunding campaign to launch his digital course, “Not Another Boring Course About Investing.” In this episode, Julien talks about how he decided to use crowdfunding for the course, and the process that he went through. Listen in […]

86 – Facebook Advertising Strategy| feat. Michael Mataluni

86 – Facebook Advertising Strategy| feat. Michael Mataluni If you want to learn about Facebook advertising strategy, Michael Mataluni is someone you want to listen to. In this episode he talks about what you can do to be effective with Facebook advertising, and also gives some great tips about e-mails and Kickstarter. Listen to his […]

85 – Product Validation and Price Sensitivity | feat. Brian Creager

85 – Product Validation and Price Sensitivity | feat. Brian Creager Wondering how to get product validation and calculate your costs?  Today’s conversation with Brian Creager is a great place to get started. In three years, Brian went from $500 a month to $250,000 a month in sales. Listen to this episode to hear Brian’s […]

84 – Internet Marketing: Effective Email Strategies | feat. Nico Moreno

84 – Internet Marketing: Effective Email Strategies | feat. Nico Moreno Subscribe on iTunes | Subscribe on Stitcher Nico Moreno is an internet marketing expert who helped a client make over $500,000 during a 2-week email sequence! In today’s episode, Nico shares his own story along with what he has found to be the most […]

83 – Taking Your Product to In-Store Marketing | feat. Gallant Dill

Thinking you’d like to move your product to retail? Is this the right time for you and your product? In this episode, millionaire and in-store marketing expert Gallant Dill details the kind of cash flow you should have from your online business before attempting the move to retail.

82 – The Mental Game of Crowdfunding | Jared Tendler

82 – The Mental Game of Crowdfunding | Jared Tendler Subscribe on iTunes | Subscribe on Stitcher Jared Tendler, Mental Game Coach, knows what players and entrepreneurs need to do to stay at the top of their game. In this episode, Jared talks about how to become aware of the unconscious mental processes that could […]

81 – Funded Today Crowdfunding Success Formula | feat. Thomas Alvord and Zach Smith

81 – The Funded Today Crowdfunding Success Formula | feat. Thomas Alvord and Zach Smith Subscribe on iTunes | Subscribe on Stitcher On this episode of Crowdfunding Uncut, Khierstyn chats with the co-founders of Funded Today, one of the most successful crowdfunding consultancies in existence. The Funded Today guys believe smart entrepreneurs and business owners […]

80 – Sell Your Story, Not Your Product | feat. Mark Evans

80 – Sell Your Story, Not Your Product | Feat. Mark Evans Subscribe on iTunes | Subscribe on Stitcher Our brains are wired for story. That’s the reason you, a founder who is doing a crowdfunding campaign – have got to learn how to sell your story, not your product. On this episode of Crowdfunding […]

79 – Crowdfunding Advice: Is Crowdfunding For You?

79 – Crowdfunding Advice: Is Crowdfunding Right For You? Subscribe on iTunes | Subscribe on Stitcher Radio There is lots of crowdfunding advice out there – and a good deal of it comes from reputable, trustworthy sources. But as with any approach to business you also have the upstarts who haven’t had enough experience yet […]

78 – How To Set Expectations And Win Like Zappos | feat. Mike Michalowicz

78 – How To Set Expectations And Win Like Zappos | feat. Mike Michalowicz   Mike Michalowicz (@MikeMichalowicz) is an author of 4 books, including “Profit First”, and an angel investor. Subscribe to iTunes or to Stitcher for more episodes of Crowdfunding Uncut.   Cheat Sheet Some people close their eyes, swing their hardest, and hit a home run […]

77 – How uncontrollable delays can threaten your reputation, and what to do about it | feat. Ed Barton

77 – How uncontrollable delays can threaten your reputation, and what to do about it | feat. Ed Barton   Ed Barton (@ed_barton) is the founder and CEO of Curiscope, maker of The Virtuali-Tee. Subscribe to iTunes or to Stitcher for more episodes of Crowdfunding Uncut.   Cheat Sheet The more work you do on your campaign before you […]

76 – Meet Purple: From $176K to $2.5 MILLION | feat. Savannah Turk

76 – Meet Purple: From $176K to $2.5M | Feat Savannah Turk from Purple   Savannah Turk (@SavannahTurk) is the Communications Director for Purple, makers of The Purple Pillow and The Purple Mattress. Subscribe to iTunes or to Stitcher for more episodes of Crowdfunding Uncut.   Cheat Sheet I’ve said it before and I’ll say it again. Crowdfunding is a […]

75 – Finding a Balance of Entrepreneurial Superpowers | feat. Alex Fine

75 – Finding a Balance of Entrepreneurial Superpowers | feat. Alex Fine   Alex Fine (@DameProducts, @damefine) is a co-founder of Dame Products. Subscribe to iTunes or to Stitcher for more episodes of Crowdfunding Uncut.   Cheat Sheet Designing a product for a customer and designing a product for a manufacturer to create are two different things. Customers want features […]

74 – Finding $20-50k in angel investment is easy with the right mindset | feat. Brad Hart

74 – Finding $20-50k in angel investment is easy with the right mindset | feat. Brad Hart   Brad Hart (@MakeMoreMarbles) is the founder of MakeMoreMarbles.com. Subscribe to iTunes or to Stitcher for more episodes of Crowdfunding Uncut.   Cheat Sheet Most creators I speak to on some level think of Kickstarter and Indiegogo as a piggy bank… their […]

73 – Crowdfunding is a Long Term Strategy, NOT a hit and run | feat. Roy Morejon

73 – Crowdfunding is a Long Term Strategy, NOT a hit and run | feat. Roy Morejon   Roy Morejon (@RoyMorejon) is the founder of Command Partners and runs The Art of the Kickstart podcast. Subscribe to iTunes or to Stitcher for more episodes of Crowdfunding Uncut.   Cheat Sheet Crowdfunding, while new, has evolved a TON in the […]

72 – Insider Tactics: How to use Facebook to identify and engage your 1000 True Fans | feat. Nathan Chan

72 – Insider Tactics: How to use Facebook to identify and engage your 1000 True Fans | feat. Nathan Chan   Nathan Chan (@NathanHChan) is the founder and CEO of Foundr Magazine. Subscribe to iTunes or to Stitcher for more episodes of Crowdfunding Uncut.   Cheat Sheet If you have a list, a certain percentage will be your True […]

71 – How to Publish a Book in 90 days from a Blank Page | feat. Chandler Bolt

71 – How to Publish a Book in 90 days from a Blank Page | feat. Chandler Bolt   Chandler Bolt is a 5 time, soon to be 6 time, best selling author and the founder of self-publishingschool.com. Subscribe to iTunes or to Stitcher for more episodes of Crowdfunding Uncut.   Cheat Sheet Don’t build things people don’t want to buy. […]

70 – The Making of a 6-Figure Book Launch | feat Austin Netzley

Austin Netzley (@AustinNetzley) is the founder and CEO of Epic-Launch.com. Subscribe to iTunes or to Stitcher for more episodes of Crowdfunding Uncut.   Cheat Sheet Want to position yourself as an expert in your market? Write a book. Not sure if you are qualified to write a book? Write a book anyway. Those of us who consume vast amounts […]

69 – How Filippo Loreti “Stacked Value” to raise $1.3 million in 15 days | feat. Jon Bowes

Jon Bowes (@JonBowes91) is a positioning specialist and direct response copywriter. Subscribe to iTunes or to Stitcher for more episodes of Crowdfunding Uncut.   Cheat Sheet There are really two campaigns going on in any launch. The first is to your audience — you built your audience, right? The second is to affiliates, press, and influencers. Not sure how […]

68 – Crowdfunding Legal Implications Uncovered | feat. Mark Roderick

Mark Roderick (@CrowdfundAttny) is an attorney who specializes in Equity Crowdfunding and navigating the JOBS Act. Subscribe to iTunes or to Stitcher for more episodes of Crowdfunding Uncut.   Cheat Sheet Equity Crowdfunding and Rewards Crowdfunding are very different, but also very similar. The preparation is different, what you are selling is different, but the need to build an audience […]

67 – SPECIAL Behind the Scenes Episode – JamStack.io: What I am doing right NOW, Two Weeks Before A Launch | feat. Chris Predergast

Chris Prendergast is the Founder and Creator of JamStack: The World’s First Attachable Amp for Electric Guitar and Bass. Subscribe to iTunes or to Stitcher for more episodes of Crowdfunding Uncut. SPECIAL BEHIND THE SCENES EPISODE: If you want to hear all the gory behind the scenes details of a successful crowdfunding campaign, then you HAVE to listen to […]

66 – Tribute to a great mentor, Andrew Britnell

Andrew Britnell – August 18, 1965 – October 24, 2016   Over the past weekend, I received some news that a great mentor to me (and many) had passed away. This episode isn’t necessarily about Crowdfunding, but it emphasizes a few key things that Andrew taught me that has made me who I am today. Not […]

65 – Using the Power of Inspiration to Launch a Book on Kickstarter | feat. Jake Heilbrunn

Jake Heilbrunn, (@Jake_Heilbrunn) Is a speaker, lifestyle blogger, and author of the book “Off The Beaten Trail”. Subscribe to iTunes or to Stitcher for more episodes of Crowdfunding Uncut.   Cheat Sheet Do your research! Know what to expect and plan ahead. Your campaign will likely be delayed as it is. When launching, reach out to everyone you know […]

64 – From Epic Failure to Raising $1.2M: A Crowdfunding Crash Course | feat Jay Wong Interviewing Khierstyn Ross

Hey! It’s me, @khierstynross! Get ready for some Crowdfunding 101. Subscribe to iTunes or to Stitcher for more episodes of Crowdfunding Uncut.   What does it take to hit your crowdfunding goals? Are you wondering what it takes to launch your project on Kickstarter and Indiegogo? How is it that I raised $1.2 million in the last year while training […]

63 – Thinking like a CEO: How to Outsource | feat. Chris Ducker

Chris Ducker (@ChrisDucker) is a serial entrepreneur, bestselling author of Virtual Freedom, keynote speaker, and personal branding coach. Subscribe to iTunes or to Stitcher for more episodes of Crowdfunding Uncut. Cheat Sheet: Burnout is inevitable if you try to do everything yourself. When you start to feel overwhelmed, that is when you should start outsourcing. Start small, with discrete, […]

62 – Deep Dive Into Design and Manufacturing | feat. Filip Valica

Filip Valica (@ProductStartup) is the founder of The Product Startup. Subscribe to iTunes or to Stitcher for more episodes of Crowdfunding Uncut. Cheat Sheet: All consistently successful physical product companies follow similar paths to product launch. They may all have different names for each step, but goals of each step are the same. Great companies do as much work before […]

61 – Equity Crowdfunding 101 | feat. Nathan Rose

Nathan Rose is the founder of Assemble Advisory. Subscribe to iTunes or to Stitcher for more episodes of Crowdfunding Uncut. Cheat Sheet: Equity Crowdfunding and Rewards-Based Crowdfunding have some key similarities and some key differences. The main difference is instead of a reward, backers end up becoming shareholders. Projects that don’t make great rewards campaigns, like B2B, SaaS, or […]

60 – Reversing the Manufacturing Death Spiral: How to recover when your manufacturer flakes and suddenly you can’t afford to fulfill | feat. Michael Mataluni

Michael Mataluni (@KickAssDad1) is the Operations Boss of thingCHARGER and the founder of You Power Media.   Subscribe to iTunes or to Stitcher for more episodes of Crowdfunding Uncut. Cheat Sheet: You will likely run into problems with manufacturing. These problems are exponentially expensive, meaning, they get grow with every unit you sell! You have to be aware of all […]